Cofounder & CEO
Morgan Hewett
Exited founder and former Meta growth lead.
Harvard Business SchoolMeta
OUR STORY
theFounders
HOW IT STARTED
I spent five years single while building my first AI startup. Evenings were for pitch decks and bad dates; late nights were for romance novels and audio erotica actors (don't judge. They were my soft place).
When I sold that company and arrived at Harvard Business School, I realized that everyone was using AI for flashy little things that sounded clever on slides but didn't change anyone's life. Meanwhile I was still using the same toy I'd had for a decade and thinking: what if this could actually feel me, respond to me, and turn me on the way a real lover would?
That alone tells you something about how underserved this space has been.
Women's pleasure deserves the same innovation, legitimacy, and ambition as every other industry.
Morgan Hewett
Founder & CEO · Harvard Business School MBA
BUILT BY WOMEN, FOR WOMEN
meet the founders
Morgan Hewett
Cofounder & CTO
Kate Tyshchenko
MIT‑trained AI engineer and two‑time connected hardware founder.
MIT
Cofounder & COO
Seema Lakhani
Former Chief Product Officer, Wattpad.
Wattpad
HERE'S THE PROBLEM
there's already a device more than half of women regularly use.
but it's dumb
52.5%
OF AMERICAN WOMEN HAVE USED A VIBRATOR
Herbenick et al., Indiana University, Journal of Sexual Medicine, 2009.
traditional vibrators make you manage the experience. Devin is designed to let you surrender to it.
The origin
We started with a simple question: could women design a better experience?
The category was full of products that felt functional, forgettable and disconnected from the full experience of desire. So the three of us, each with very different expertise, decided to build something more ambitious.
- Vision“To give every woman unapologetic confidence and joy through self-love.”
- Mission“To empower women through personalized, immersive experiences that deliver pleasure for her mind and body.”
Values
- 01The woman using Devin comes first.Her interests win over partners, friends, and investors.
- 02Win in a way women can respect.No shortcut or deal is worth compromising that.
- 03Build toward a pleasure-filled life.The goal is more confidence and joy beyond the session.
- 04Trust women to decide for themselves.Agency, choice, and respect stay central.
- 05Love yourself, each other, and the women we serve.Warmth and humanity matter inside the company and with customers.
Not to give women more of the same, but to give them something that finally feels personal.
THE SOLUTION
together,
An immersive experience where the audio, technology, fantasy and feeling work together to finally feel personal.
YOUR NIGHT IS WAITING
reserve Devin for $0 down
Reserve your device today for $0. We’ll charge $199 only when Devin is manufactured and ready to ship.